SEO for Construction Contractors
SEO for contractors is still a growing niche. No matter what you do, if you carry a license to do it, someone else is competing for the same customers. If you want to get your phone ringing, you have to get an edge that will drive traffic in your area. That’s where our specialized SEO for local contractors comes in.
Superior Marketing for General Contractors and Construction Companies with Proven, Reliable Strategies
We provide comprehensive online services for the following industries. Click on the links below to find out more.
HVAC Installation, Maintenance, and Repair
Solar Power and Heating System Installers
Masonry and Concrete
How Does Online Marketing Help Contractors Compete?
If you didn’t already know it, more people find local services online than anywhere else. Word of mouth is still as powerful as it always was. Now it travels online, and not just from client to client.
Services like Yelp, Google My Business, and Angie’s List all provide a place to get your services rated and bring more attention to what you offer. There are shortfalls, however. Just getting some good reviews doesn’t do what it used to do for your business.
Online Marketing and SEO for contractors provides a method for putting your company at the top of search results. When customers start looking for your services, they start with Google. SEO provides online marketing strategies that help to put your business before others on the critical first page of results.
Specialized SEO for contractors builds a strategy for increasing your ranking in the Google Map Pack. This generates additional local leads and more business, which keeps the phone ringing. This is a powerful marketing tool that will launch you ahead of your competition.
What’s the Payoff for Investing in SEO for Contractors?
Contracting businesses depend on customers finding them when they search for services online. If your search listing doesn’t come up in top of the first page of local search results, you aren’t going to get traffic. On the other hand, showing up in the map listings surrounding your business will put you in front of most potential customers.
With 85% of potential clients searching online for contracting services, you don’t want to miss the opportunity to reach the top of the list. If you’re not optimizing your online presence, business is passing you by.
Strategies for increasing your rankings in Google Map searches are often dependent on professional marketing knowledge. It takes experience in local SEO, online marketing, and multimedia integration to put you in front of the potential clients who want and need your services the most.
Does Andrea Lynn Drake, LLC Know About Construction?
It’s no surprise that most online marketing firms don’t have an experienced construction project manager on staff. The same isn’t true at Andrea Lynn Drake.
Joshua Drake, an SEO expert and online marketing professional, started in Construction Project Management. With four years of hands-on experience, he knows the industry, from design, to implementation, to onsite work.
Why Does Having Construction and Project Management Experience Matter?
There are tons of generic contractor websites throughout the internet. You can find local contractors and, if they have a website, see the “best practices” of marketing. That’s assuming they didn’t hire an incompetent web designer.
What you’ll find is that the language, media, and overall messages of most contracting websites are either over-complicated, or hardly make sense. Specifications are critical to making your product available to technically inclined clients.
On the other hand, there are plenty of lay-people searching for a service they may not fully understand. If you can’t communicate to them what you offer, and why they need it, they won’t spend more than 30 seconds on your website. This means losing precious customers, not because you don’t provide quality service, but because they don’t understand what you do.
Josh Drake brings the following qualifications to your online marketing:
- 4+ years of Construction Project Mangement
- Pumps and pumping systems
- Large mechanical inspection and maintenance
- Mechanical lubrication
- Hydronic systems design, troubleshooting, and repair
- HVAC Commissioning
- Plumbing design
- Hands-on system design
- Building systems analysis
- Hydronic systems inspection
- Onsite project management
- Surveying, GIS, and site plans
- Roofing construction
- Concrete maintenance and repair
- Roads and parking lot construction and repair
- NFPA 70, National Electric Code training and experience
- IEEE, National Electric Safety Code
- Fire Protection
- Facility fire protection engineering
- NFPA Fire Protection Handbook experience
- Sprinkler systems
- Flammable and non-flammable construction codes
- LEED Building Design and Construction Accreditation
- Building inspection
- Quality Control and Quality Assurance
- Master Planning
- Risk analysis
- Pumps and Pump Systems
- Construction Project Estimating
- Contractor proposal writing and evaluation
With this training and experience, Josh also brings a Master’s of Science in Mechanical Engineering with a concentration of solar power systems. He has put his hands to work on site.
Online Marketing for Safety and Fire Protection Industries
Safety starts long before anyone takes a step on site.
The fire protection and safety engineering industries present some of the most important aspects of every engineering project. That’s what sets our SEO capabilities apart from the rest.
Our subject matter expert has designed fire sprinkler and pump systems for a variety of facilities. We have in depth knowledge of NFPA requirements, and access to the ever-changing industry codes and requirements. As a result, we can build an evolving marketing strategy to meet the challenge.
Specialized safety systems and equipment can’t be designed by anyone. Not every contractor has the full understanding for engineering safety into the work site. That’s where you come in, and we can tell your clients exactly what that means.
We leverage our OSHA 30, EM 385-1-1, NFPA and additional safety code knowledge to translate the value you represent. By presenting your services clearly, and concisely with a compelling message, you can give clients the knowledge they need to know why they need you.
Hire an SEO Professional With Unsurpassed Knowledge and Experience
If you’re a contractor looking for an advanced SEO Strategy with the skills to put you on top of your online market, call Andrea Lynn Drake, LLC, now, at (520) 265-2675. Send any questions you may have to firstname.lastname@example.org. We will provide a free, no obligation website and online audit outlining what areas need work on your website. And once you’re convinced that we can help your business succeed, we will work with you to produce a long-term SEO plan.
Call Andrea Lynn Drake, LLC now and Get Online On Your Own Terms!